The Applied AI Leadership Program

A four-module executive program for leaders responsible for making AI deliver results.

Built from real AI implementation and executive education experience

  • Dubai Health
  • Siemens Energy
  • Bosch
  • Bertelsmann Stiftung
  • Caritas Germany
  • ProCredit Banking

The AI value gap

Your organisation does not need another AI pilot.It needs leaders who can decide what is worth scaling .

Most organisations already have access to AI tools, vendors and ideas. Yet promising initiatives remain disconnected from core processes, lack accountable owners or never progress beyond experimentation. The problem is no longer access to AI.

MOST ORGANISATIONS ALREADY HAVE

  • AI tools and vendors
  • Experiments and pilots
  • Technical capability
  • Strategic ambition

WHAT LEADERS MUST NOW BUILD 

  • Clear priorities
  • Ownership and Governance
  • AI-enabled workflows
  • Validated Business Cases

The program

The Applied AI Leadership Program closes this gap.

01

15 Oct 2026

Know It

Understand AI

Separate opportunity from hype. Understand where AI is heading, what that means for your industry and where your organisation genuinely stands.

You build

  • AI Industry Shift Canvas
  • Professional Prompting Playbook
  • Prioritised AI Opportunity Portfolio
02

29 Oct 2026

Apply It

Work with AI

Move from tools to agents. Understand what a professional AI agent consists of and build one for a real process you own. No coding. No vendor.

You build

  • Chief of Staff Agent Blueprint
  • Agent Building Guide
  • Your Own Working Agent
03

12 Nov 2026

Build It

Scale AI

Build fast. Then understand what it takes to scale. Turn one opportunity into a working prototype and assess it across data protection, sovereignty and user experience.

You build

  • Prompt Playbook: From User Research to Prototyping
  • Scaling Readiness Check
  • Your Own Prototype and Workflow Blueprint
04

26 Nov 2026

Lead It

Lead AI

Make your organisation AI-ready. Connect strategy, people, execution and governance — and work through the ethical dilemmas leaders face when there is no clean answer.

You build

  • Strategy, People, Execution & Governance Framework
  • AI Ethics Dilemma Set
  • 90-Day AI Leadership Roadmap
UnderstandingApplicationPrototypingLeadership

15 Oct – 26 Nov 2026 · Live online · English · Four 2-hour sessions

WHAT YOU LEAVE WITH

Your AI Leadership Toolkit. 

Prioritised AI Opportunity Portfolio

Professional Prompting Playbook

Agent Building Guide

Your Own Prototype

AI Workflow Blueprint

90-Day AI Leadership Roadmap

AI Leadership Community & Dubai Dinner

Why AAILA?

AAILA is an executive learning journey for leaders turning AI ambition into institutional reality — built on three connected perspectives.

1

Applied AI

Build real solutions.

2

Organisational Scalability

Connect AI to processes, workflows and decisions.

3

International Perspective

Compare implementation across Europe, the GCC and the Bay Area.

AAILA

Most programs teach technology, strategy or innovation separately.

AAILA connects them through one journey.

The program leads

Two strong perspectives.
One implementation journey.

Applied AI execution meets strategic foresight and organisational transformation — taught by practitioners who build, advise and lecture at the frontier.

Zamina Ahmad

APPLIED AI · TECHNOLOGY · IMPLEMENTATION

ZAMINA AHMAD

The builder behind AI that works in reality.

Zamina builds the AI systems that most organisations only talk about — production platforms, data infrastructure and governance that survive contact with regulators, operators and real workloads.

Over sixteen years she has led that work across some of the most demanding environments in Europe and the GCC: shaping industrial AI at Bosch and Siemens Energy, standing up national health data capabilities with Dubai Health, and advising public-interest institutions such as the Bertelsmann Stiftung on how to move from AI ambition to functioning practice.

Her focus stays where value is actually created or lost — production systems, data platforms, MLOps and the governance that lets AI operate safely inside regulated organisations.

Selected experience

Bosch · Siemens Energy · Dubai Health · Bertelsmann Stiftung

Tobias C. Straube

STRATEGY · GOVERNANCE · EXECUTIVE EDUCATION

TOBIAS C. STRAUBE

The strategist turning emerging technology into institutional action.

Tobias works at the intersection of AI, governance and organisational change, helping organisations translate emerging technologies into strategies, operating models and decisions that work in practice.

Over the past two decades that work has taken him from the UAE's Advanced Technology Research Council, NATO and UN initiatives to the boardrooms of Ferrari and Orange, and into the strategic programs of the Dubai Future Foundation and the Konrad Adenauer Foundation — helping senior leaders adapt their institutions to AI by deploying new technology and reshaping how they decide, organise and create value.

His focus stays where strategy meets execution — teaching executives at UC Berkeley and Steinbeis Augsburg Business School, publishing in the California Management Review, the World Economic Forum, WIRED and Handelsblatt, and holding nine US patents as co-inventor in privacy-preserving computing and data infrastructure.

Selected experience

NATO · World Economic Forum · Dubai Future Foundation · Ferrari · Orange · UN

Together

One builds what is technically possible.
One makes it organisationally viable.

Together, they move AI from opportunity to implementation.

After the modules

The journey continues.

Two ongoing touchpoints keep the cohort connected — one always-on, one in the room.

  1. 01

    Always-on

    AI Leadership Community

    A private WhatsApp group for peer exchange with an international circle of AI leaders — implementation questions, resources, and quiet counsel between modules.

    Peers · Implementation questions · Resources

  2. 02

    In person

    Executive Dinner in Dubai

    An invitation-only dinner during GITEX week — a private table with the founders and a small international circle.

    9 December 2026 · Dubai · Limited seating

WHO THIS IS FORMid- and senior decision-makers on the hook for AI - division and BU heads, directors and VPs across strategy, operations, technology, data, risk, HR and finance, C-1/C-2 executives, founders and family-office principals, and public-sector programme leads. No technical background required.

Founding Class 2026 · Inaugural cohort

Join the program.

The first AAILA cohort. Smaller by design, with direct access to the founders and a hand in shaping how the program runs from here.

  • A smaller room — deeper conversations, more airtime per participant
  • Direct access to Tobias and Zamina across every live session
  • Written expert review of your use case, one-to-one
  • Founding-member pricing, held only for 2026

4 live modules · 15 Oct – 26 Nov 2026 · Live online · English

Founding-member rate · 2026 only

USD 550

per person

Regular price from 2027

USD 1,200 per person

Save USD 650 as a founding member.

The founding-member rate is held for the inaugural 2026 cohort only. Regular pricing resumes from 2027.

Included outcomes

  • Prioritised AI Opportunity Portfolio
  • Your Own Working Agent
  • Your Own Prototype and Workflow Blueprint
  • 90-Day AI Leadership Roadmap

Plus practical playbooks and frameworks, optional office hours, AI Leadership Community access and Dubai dinner eligibility.

JOIN THE PROGRAM

Limited seats · Inaugural cohort

ATTEND THE FREE WEBINAR

Founding members join a smaller room, work directly with the founders, and help shape how AAILA runs from here.

Free live webinar · 9 September 2026

Not ready? Meet us first.

A 45-minute session with the founders. See how the program runs, ask questions, and decide whether the Founding Class is the right fit before you commit.

When

9 September 2026

12:00 Berlin · 14:00 UAE · Live online · English

Register for the webinar

Free · No commitment

Questions

Frequently asked.

  • No. You build a lightweight AI agent and prototype without traditional coding. The focus is on understanding the technology well enough to make stronger leadership and implementation decisions — not on becoming an engineer.